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Professional Technology

Hand-selected materials combining cutting-edge technologies with craftsmanship to create warmer and professional down jackets without leaking down fill.

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Professional Technology

Flagship Stores

Created by first-class French design team, the all-new store of BOSIDENG has continued its iconic bright and simple features to create the warm, cozy urban space in Chinese minimalistic style.

About flagship stores About flagship stores
  • Ultralight and Vibrant, Bosideng’s Tech-intensive Spring/Summer 2021 Collection Showcases Sun Protection Functionality
    2021.05.10 Brand Dynamics

    Ultralight and Vibrant, Bosideng’s Tech-intensive Spring/Summer 2021 Collection Showcases Sun Protection Functionality

    Bosideng has recently become a new entrant and the only down jacket brand on the Brand Finance Apparel 50 2021, the annual report of the most valuable apparel brands around the globe. As a leader i...

  • A Dark Horse among 2021 Most Wanted New Year Gifts: How Bosideng Rises to Prominence
    2021.03.02 Brand Dynamics

    A Dark Horse among 2021 Most Wanted New Year Gifts: How Bosideng Rises to Prominence

    As more and more new eye-catching brands start to emerge, we see a thorough reshuffle in the market in the post-pandemic era. The idea of “Content is King” is no longer the only golden standard in...

  • Trusted by Antarctic Adventurers and Celebrities Alike, Bosideng’s Professional Collection Becomes a Phenomenon on the Internet
    2020.12.15 Brand Dynamics

    Trusted by Antarctic Adventurers and Celebrities Alike, Bosideng’s Professional Collection Becomes a Phenomenon on the Internet

    As winter sets in again and people start shopping for new seasonal outfits, Bosideng, a local Chinese brand, is perhaps the most coveted and desirable down jacket label of the year, thanks to its 4...

  • Sold Out Immediately! Bosideng New-Generation Down Jacket Becomes A Disrupter in the Fashion Market
    2020.11.06 Brand Dynamics

    Sold Out Immediately! Bosideng New-Generation Down Jacket Becomes A Disrupter in the Fashion Market

    Bosideng and Jean Paul Gaultier are making their New-Generation Down Jacket the most coveted collab in this winter. Launched during the Double 11 Shopping Festival in China, as Bosideng’s flagship ...

  • Bosideng and Jean Paul Gaultier, the Former Creative Director of Hermès, Launched the New-Generation Down Jacket Collection
    2020.10.29 Brand Dynamics

    Bosideng and Jean Paul Gaultier, the Former Creative Director of Hermès, Launched the New-Generation Down Jacket Collection

    Bosideng, the world-leading down jacket brand, and Jean Paul Gaultier, the legendary French designer and Former Creative Director of Hermès, unveiled their collaborative New-Generation Down Jacket ...

  • Bosideng Collaborates with Jean Paul Gaultier to Launch Its New-Generation Down Jacket
    2020.10.27 Brand Dynamics

    Bosideng Collaborates with Jean Paul Gaultier to Launch Its New-Generation Down Jacket

    Bosideng announces today its new partnership with Jean Paul Gaultier, former Chief Designer at Hermès who led the luxury dynasty into full bloom. They will unveil the New-Generation Down Jacket Col...

  • Bosideng achieves record high revenue of over RMB 10 billion for 2019/2020, winning more recognition for its ingenuity
    2020.06.23 Brand Dynamics

    Bosideng achieves record high revenue of over RMB 10 billion for 2019/2020, winning more recognition for its ingenuity

    According to the financial data released by Bosideng Group (03998.HK) for fiscal 2019/2020 on June 23, thanks to its product innovation and accurate insight into market demand, the Group reported o...